So we are now entering week two of the New Year, and we have to ask; how are those resolutions coming along?
When the office parties end, the work begins again.
Be honest now – Are you finding your drive to go to the gym at four every morning is long gone? Do you look up pictures of your favorite fast foods and longingly wish you could visit those beautiful golden arches one more time?
Most of us will hit a wall, or three, when it comes to keeping our resolutions. So rather than focusing on huge hurdles like losing 50 pounds or completely cutting sweets out of your diet, you should instead make more small, attainable goals. That way you can actually check things off that New Year’s list you made two weeks ago!
With that sage advice in mind, we proudly present four little resolutions that can go a long way for your business.
1. Open up communication with your customers
Talking with our own customers through social media outlets was one of our small business resolutions, and one we’ve been trying to stick to. A lot of business owners tend to forget that when you’re not constantly exposed to the real, human effort that goes into running a small business, most companies look remarkably similar. They are a logo, a name, and maybe a bit of a reputation but, for the most part, they are just there to provide a service.
You can combat this image by taking just a few minutes and directly talking with your customers. Thank the person who tweeted how nice your office was. Do a quick search and see if you can inject your own voice into any conversations related to your field. Open your Facebook wall, allow people to post about their experience and respond.
Simple things like talking with your customers when they reach out can leave a lasting impression, and the public nature of social media also helps generate good PR and attract new customers.
